Electricity shortfalls and rising bills became more prominent in election-cycle conversations, appearing as a key voter concern throughout the year. Mentions of battery storage decreased, likely due to a decline in project announcements. Climate and emissions made a comeback as COP30 wrapped up the year's major industry discussions, emphasizing a global push for decarbonization led by China in 2026. Meanwhile, AI continued to dominate top terms as energy analysts try to predict its impact on energy prices, efficiency, and emissions.

Overall, energy trade coverage decreased slightly this month and most notably, AI and data didn't have a heavy presence for the second month in a row. Top trade publications focused more on specific energy projects and timely news rather than evergreen topics and trends. Throughout 2025, trade publications have primarily covered new project construction and operations, corporate updates, such as leadership changes and M&As, and major movements in electricity markets, such as PJM and ERCOT.

We’re seeing growing focus on long-term energy goals and economic impacts, like the UK Labour Government's 2025 Budget announcement to reduce household energy bills by £150/year. Mentions of “time” climbed 16% MoM, due to renewables surpassing coal production for the first time and an urgency for innovative solutions. Despite extensive debate on modernizing the grid, “infrastructure” still fell 5%, slipping out of the major conversations.

“#COP30” drove global climate dialogue this month, shifting attention toward policy commitments and financing for energy projects that support a just transition and prioritize equity and community involvement. Despite active debates on the energy transition, mentions of “#Renewables” and “#CleanEnergy” declined. Even with solar discussions at COP30, “#SolarEnergy” fell 65% as broader climate policy, financing, and long-term transition issues dominated.